Wednesday 9 November 2011

I.D - Fashion, Music, Art and Youth Culture and Nick Knight

i-D is a British magazine dedicated to fashion, music, art and youth culture. i-D was founded by designer and former Vogue art director Terry Jones in 1980. The first issue was published in the form of a hand-stapled fanzine with text produced on a typewriter. Over the years the magazine evolved into a mature glossy but it has kept street style and youth central to every issue.

The magazine is known for its innovative photography and typography, and over the years established a reputation as a training ground for fresh talent. Photographers Nick Knight, Chris Dowling, Wolfgang Tillmans, Juergen Teller, Terry Richardson, Ellen von Unwerth, and Kayt Jones have produced work for i-D.

The magazine pioneered the hybrid style of documentary/fashion photography called The Straight Up. At first, these were of punks and New Wave youth found on English streets and who were simply asked to stand against any nearby blank wall. The resulting pictures—the subjects facing the camera and seen from "top to toe"—are a vivid historical documentary photography archive, and have established the posed "straight up" as a valid style of documentary picture-making.

What started as a simple observation of street style has evolved into i-D’s signature statement. i-D Online features worldwide contributions courtesy of leading photographers, stylists, emerging talent and viewers as well as ones drawn from our 30 year archive.


Fashion, music, art and youth culture play a big part in my life, so the i.D magazine really appeals to me. like the magazine I would love to create some innovative photographs which can be developed from one of my main influential photographers, Nick Knight. Nick Knight (born 1958) is a British fashion photographer, documentary photographer, and web publisher as director of SHOWstudio.com.
His first book of photographs, 'Skinheads', was published in 1982, whilst a student at Bournemouth. He was then commissioned by
 i-D editor Terry Jones to create a series of 100 portraits for the magazine's fifth anniversary issue. As a result of those black-and-white portraits, his work caught the attention of art director Marc Ascoli, who commissioned Knight to shoot the 1986 catalogue of avant-garde Japanese designer Yohji Yamamoto in collaboration with renowned graphic designer Peter Saville. Since this first foray into fashion photography, he has shot both editorial and advertising projects for clients including Alexander McQueen, Audi, Calvin Klein, Christian Dior, Shiatzy Chen, Jil Sander, Lancôme, Levi Strauss, Martine Sitbon, Mercedes-Benz, Royal Ballet, Royal Opera House, Swarovski and Yves Saint Laurent.
Nick Knight directed back in 2001 his first music video ever, the controversial Pagan Poetry video, for avant-pop star Björk.In 2011 he directed the video for Lady Gaga's single "Born This Way".

SHOWstudio.com is a fashion website, founded and directed by Nick Knight. Since it began at the start of the new millennium, SHOWstudio.com has championed film and moving image as the ideal medium for fashion in the digital age, and has utilised online streaming and real-time reporting methods – including blogging and tweeting via multimedia-enabled mobile phone handsets – to deliver fashion live, as it happens. SHOWstudio.com has pioneered fashion film and is recognised as a leading force behind this new online fashion medium. Working with the latest technology SHOWstudio.com broadcasts live from catwalk shows and fashion shoots, allowing an international audience instant access to the previously closed world of high fashion. Interacting with a global community of dedicated viewers, SHOWstudio.com encourages its audience to respond and contribute creatively to its projects, documenting, communicating and evaluating the results.

I have already researched the work of Nick Knight during the soliloquy task. I used two of his own photos which i manipulated words onto that complimented the photo. What I like most about Nick Knight's work is the elegance of movement and the supernatural garments worn by his models. what appeals to me most in fashion photography is the use of media and materials used such as paint water, and glitter that is thrown into theimage to create a texture and narrative to the image. I would love to create a few images of my own influenced by his work.   

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